Content Strategy for Marketing ProfessionalsREGISTER NOW
Are you serious about putting content to work in your business? Then this is your event.
ICC 2017 Las Vegas is the one content strategy event specifically designed for marketing practitioners. Our goal is the movement away from the copy/paste mentality of most marketers, toward a format-free, modular and single-source approach to content creation and distribution.We’ll be offering courses ranging from beginner to advanced, served to you from the leading practitioners, consultants and authors from around the world. So whether you don’t have a clue where to start (we have you covered there) or are looking to optimize your already wicked content strategy, we have an ICC session for you.
ICC 2017 is the one content strategy event for marketing professionals. In order for you to be truly effective at strategic content, you need to scale your content, leverage the right technology, easily repurpose and reuse content, and deliver content to the right person, at the right time, regardless of device. That’s what ICC is all about.
Marketing practitioners passionate about leveraging content as an organizational asset, including communications roles, content strategists, managers and creators, and internal content change agents. Sessions will lean toward larger enterprises and those companies that want to bring structure to their content marketing with process and technology.
Hear from content strategy leaders, previous year's events included brands like IBM, Xerox, Cisco Systems, 3M, Content Marketing Institute, Zillow, LinkedIn, Crownpeak, Arrow Electronics, Wake Forest Innovations, and the leading authors and content practitioners on the planet.